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Founder Story

Geetika is a designer, avid traveler and founder of VAWAA. She discovered her love for learning and travel during her early college days when she spent her summers working with local artisans in small towns of Rajasthan and Tamil Nadu in India.

As she traveled to countries around the world, she seeked similar experiences where she could immerse herself into the local culture, make things with her hands, and get inspired by learning something new. She noted that there were others like her expecting the same from their travels, but there was no easy way to find local artists and designers in cities they would visit, sitting at home. Thus the idea of ‘Vacation With An Artist’ was born.

On June 1, 2015 she packed her life in New York and took a one year sabbatical to travel to 12 countries in 12 months, while starting work on VAWAA. Since then she has spent one month in each country finding and curating local artists, learning about their creative journey and craft. November 2015 marked the midpoint of her travels and VAWAA was shared with the world!